UX

Try This Website Teardown "Twist" to Know What Stops Your Real Users from Converting

Try This Website Teardown "Twist" to Know What Stops Your Real Users from Converting

Website teardowns tend to focus too much on the evaluator's own perspective.  They can include misapplied best practices or long lists of unprioritized recommendations, which can waste your effort and cost you real conversions and revenue.  In this guest post for Business2Community, I introduce a way to overcome this using method acting.

How to Move Toward a Dedicated Usability Testing Budget

How to Move Toward a Dedicated Usability Testing Budget

Does your development team believes that they always know best?  Or do usability studies just get cut because of time and budget?  Either way, waiting to present a finished release can hurt your user retention.  In this guest post for Speckyboy, I explain how to overcome this hurdle using a little-known rule.

How to Prioritize User Feedback to Build Better Products

How to Prioritize User Feedback to Build Better Products

What do you do when people give you feedback on your product?  Do you rush to implement everything you can, let any issue sit in your bug tracker, or decide what to do in a meeting?  In this guest post for Brainleaf, I review some of these options and describe what may be the best system I have ever seen for prioritizing UX bugs.